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Patent Engineering

RRP $340.99

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Patents are a vital asset in the modern business world.   They allow patent holders to introduce new products in to a market while deterring other market players from simply copying innovative features without making comparable investments in research and development.  In years past, a few patents may have provided adequate protection.  That is no longer the case.  In today's world, it is critical that innovative companies protect the features of their products that give them a competitive advantage with a family or portfolio of patents that are strategically generated to protect the market position of the patent holder.  A patent portfolio that deters competitors from introducing competitive products in a timely manner can be worth billions of dollars.  Anything less than this is an expensive and possibly fatal distraction.  This book provides a strategic framework for cost efficient engineering of patent portfolios that protect your investments in research and development and that extend the market advantages that these investments provide.

 


Physics For Scientists And Engineers: Vol. 2

RRP $412.99

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For courses in introductory calculus-based physics.

 

A research-driven approach, fine-tuned for even greater ease-of-use and student success

For the Fourth Edition of Physics for Scientists and Engineers, Knight continues to build on strong research-based foundations with fine-tuned and streamlined content, hallmark features, and an even more robust MasteringPhysics program, taking student learning to a new level. By extending problem-solving guidance to include a greater emphasis on modeling and significantly revised and more challenging problem sets, students gain confidence and skills in problem solving. A modified Table of Contents and the addition of advanced topics now accommodate different teaching preferences and course structures.


Note: You are purchasing a standalone product; MasteringPhysics does not come packaged with this content. Students, if interested in purchasing this title with MasteringPhysics, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.

 

0133953149/ 9780133953145 Physics for Scientists and Engineers: A Strategic Approach with Modern Physics Plus MasteringPhysics with eText -- Access Card Package, (Chs 1 - 42), 4/e

Package consists of:

  • 0133942651 / 9780133942651 Physics for Scientists and Engineers: A Strategic Approach with Modern Physics, 4/e
  • 013406982X / 9780134069821 MasteringPhysics with Pearson eText -- ValuePack Access Card -- forPhysics for Scientists and Engineers: A Strategic Approach
  • 0134083164 / 9780134083162 Student's Workbook for Physics for Scientists and Engineers: A Strategic Approach with Modern Physics

 


Crystal Engineering

RRP $248.99

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This book is important because it is the first textbook in an area that has become very popular in recent times. There are around 250 research groups in crystal engineering worldwide today. The subject has been researched for around 40 years but there is still no textbook at the level of senior undergraduates and beginning PhD students. This book is expected to fill this gap.The writing style is simple, with an adequate number of exercises and problems, and the diagrams are easy to understand. This book consists major areas of the subject, including organic crystals and co-ordination polymers, and can easily form the basis of a 30 to 40 lecture course for senior undergraduates.


Lifelong Action Learning And Research

RRP $302.99

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This tribute to Ortrun Zuber-Skerritt is a celebratory Festschrift of her learning/research action-packed life. Colleagues around the world reflect on their own learning, research and professional development, with and through Ortrun, in action learning and action research (ALAR). Four Parts identify focus areas in Ortrun's work and interests over the last 40 years. Higher Education is the site for most of Ortrun's work experience since 1974 when she joined Griffith University in Australia. Organisations is a context where Ortrun has actively explored processes of learning, leadership and development in management education. Communities of Practice characterise Ortrun's work throughout her career, particularly through participatory action learning and action research (PALAR) in communities. Futures focusses Ortrun's recent writing advocating for PALAR as a flexible and effective methodology for responding to rapid change. Here we see why Ortrun is a quintessential international scholar. And an ALAR practitioner/advocate. Her world view, understandings of knowledge and personal qualities naturally orient her along this path of inclusive, purposeful action. This is why Ortrun is a vital energy in shaping the evolution of the 'Action' family of scholarship, now including PALAR and LAL (Lifelong Action Learning). No wonder her life and pioneering work are an adventure story - not just of learning and research, but also of passion and action. This tribute opens windows onto that story.


Geostatistics For Engineers And Earth Scientists

RRP $49.95

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Engineers and earth scientists are increasingly interested in quantitative methods for the analysis, interpretation, and modeling of data that imperfectly describe natural processes or attributes measured at geographical locations. Inference from imperfect knowledge is the realm of classical statistics. In the case of many natural phenomena, auto- and cross- correlation preclude the use of classical statistics. The appropriate choice in such circumstances is geostatistics, a collection of numerical techniques for the characterization of spatial attributes similar to the treatment in time series analysis of auto-correlated temporal data. As in time series analysis, most geostatistical techniques employ random variables to model the uncertainty that goes with the assessments. The applicability of the methods is not limited by the physical nature of the attributes.
Geostatistics for Engineers and Earth Scientists presents a concise introduction to geostatistics with an emphasis on detailed explanations of methods that are parsimonious, nonredundant, and through the test of time have proved to work satisfactorily for a variety of attributes and sampling schemes. Most of these methods are various forms of kriging and stochastic simulation. The presentation follows a modular approach making each chapter as self-contained as possible, thereby allowing for reading of individual chapters, reducing excessive cross-referencing to previous results and offering possibilities for reviewing similar derivations under slightly different circumstances. Guidelines and rules are offered wherever possible to help choose from among alternative methods and to select parameters, thus relieving the user from making subjective calls based on an experience that has yet to be acquired.
Geostatistics for Engineers and Earth Scientists is intended to assist in the formal teaching of geostatistics or as a self tutorial for anybody who is motivated to employ geostatistics for sampling design, data analysis, or natural resource characterization. Real data sets are used to illustrate the application of the methodology.



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