Adam is a serial entrepreneur with over 18 years of experience in the interactive media and online sector. He is currently Executive General Manager of LivingSocial Australia and New Zealand, a leading group buying and local commerce website.
Adam’s entry into group buying began as co-founder and COO of Jump On It, raising $1.3million to start the site from a consortium of investors including Allen and Buckeridge and Nextec Capital.
In November 2010 Jump On It partnered with the second largest group buying site globally, LivingSocial and was fully acquired by LivingSocial in February 2012. Adam is now leading LivingSocial in Australia and New Zealand, growing the site to achieve the largest market share of all the Australian deals sites.
Adam has a successful history in online sector. His list of achievements include being co-founder X/M Harrow, one of Australia's leading internet agencies, later acquired by George Patterson Bates, a WPP company.
He went on to co-found Smarter Retail Solutions, a venture capital-funded online marketing solutions company working primarily with retailers and shopping mall groups. Most recently Adam has been COO of InfoChoice, Australia's leading consumer finance comparison site.